New Jersey Solar Grid Supply Association (NJSGSA)


ODM worked with NJSGSA, a coalition of solar grid developers across the state, to position the coalition as a state leader in renewable energy and brand the association as the experts on solar grid supply. Our work included garnering media attention, especially with Statehouse reporters and political publications, and launching social media efforts on Twitter. Within the first four months of our engagement, NJSGSA received 60 media hits in local and statewide newspapers, state political publications such as PolitickerNJ and the New Jersey Law Journal, and a number of blogs focusing on renewable energy around the world.